If you’re in the printing business and haven’t added data analytics services, you might want to look into it. Offering data analytics is a great way to add value for your clients and expand your business. When you offer analytics, you are able to help your clients strategize. You also have the opportunity to be… Read more »
Great marketing campaigns are created for their target audience. Designers choose the layout, images, and graphics to resonate with their audience. Copy writers strategically select what is said and how it is said to speak that particular group of people. Even what channels are used to deliver the message, whether digital or traditional, are determined… Read more »
A lot of time, money, and effort goes into creating and executing a marketing campaign. The success or failure of that campaign can have major implications for a company. When things fail, we often dissect every aspect to understand why, but when they do well, we don’t even think twice about analyzing the results. And… Read more »
