Whether you are trying to win new customers or maintain your current customer base, you need to stay in front of your audience. Consumers are inundated with advertisements and messages all day long, and if you are not reaching out to them on a regular basis, you can get lost in the noise or even… Read more »
Direct Marketing is smarter marketing. Instead of marketing to an audience, you are strategically selecting the households you want to target with your message and offer. Direct marketing has been around for centuries and still continues to be one of the most successful forms of marketing. It allows you to communicate directly with your target… Read more »
Have you used direct marketing on your digital advertising efforts? Direct marketing focuses on identifying the best prospects for your business and targeting specific individuals instead of an unknown audience. While this type of marketing is traditionally associated with direct mail, it can also be used to target individuals on digital platforms such as social… Read more »
