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Data Hygiene Holiday

Data Hygiene: Prepping Your Data List for the Holiday Season

The holiday season is a time of heightened consumer activity, making it a prime opportunity for you to reach out to your customers. To maximize the effectiveness of your marketing campaigns, it’s essential to ensure your data list is clean and up-to-date. This process, known as data hygiene, involves identifying and correcting errors in your… Read more »

Start the New Year Off with a Clean Marketing List

Kick Off the New Year with a Clean Marketing List

It doesn’t take long for your marketing list to get messy. Mistyped emails, undeliverable addresses, and duplicate records can add up quickly. While cleaning up your data list may not seem like a high priority, not running data hygiene can lead to marketing waste, poor results, and selecting the wrong prospects. Don’t let bad data… Read more »